Google Groups can be leveraged in certain aspects of SEO, particularly in terms of content creation, community engagement, and potentially backlink generation. However, it’s important to understand the limitations and best practices when considering Google...
Google Groups is a versatile platform provided by Google, designed to facilitate group communication and collaboration. It’s often used for discussions, information sharing, and project coordination among communities, organisations, and teams. The service...
Many website owners have breathed a sigh of relief that Google has delayed the algorithm update, which will look at Core Web Vitals as part of the ranking process until June. During the processing of optimising page speed, I have noticed that the Google PageSpeed...
I briefly touched upon zero-click searches in a recent post about Google featured snippets. The term is self-explanatory; this is when a user searches for something and then never follows through by clicking onto a website. What are zero-click searches? Zero-click...
Online reviews can make or break a business nowadays, which has unfortunately made reviews become a bit of a commodity with a lot of underhanded behaviour. Similar to Amazon reviews, there is a growing number of cases where businesses are being caught out buying...
Featured Snippets in Google are a blessing and a curse. One had they offer a way for clients to improve their exposure on the first page with the featured snippet. However, this has also led to a growing amount of Zero-Click Searches. Zero-Click Searches Via sparktoro...
We all know website speed is important, ignoring Google; a slow website provides a terrible user experience generating high bounce rates. Google knows this and has been pushing the importance of page speed over the years. This importance of this will start to play...
We all have hosting problems from time to time, but today the largest VPS and dedicated server provider in Europe has suffered from a worst-case scenario, a major fire in their data centre. First of all, no one has been hurt, and OVH state the fire is over. Sadly the...
Google make minor algorithm changes regularly, so we don’t typically see the massive swings in rankings that happened with the likes of Panda and Penguin. The one exception may have been the Bert update that launched on October 22, 2019 which focused on low...
Google has been making some aggressively trying to tackle the dominance of Amazon in the shopping market in recent months. Their biggest shakeup in years happened earlier this year when they re-introduced free product listings back into Google Shopping via Google...